get off the content hamster wheel

Create engaging content and stay sane!

The Content Marketing Workshop is for entrepreneurs with heart who are on a mission to make the world a better place. 

Learn the tools

Do the work

Get the support you need

We are stuck inside! And money is tight! We are trying to work like it’s business as usual, except it is not. Unless we have been playing the long-term game, and even if we have, we are all struggling. What is the answer?

To honour the challenge of living and working in today’s climate, we have decided to offer the Content Marketing Workshop on a sliding scale so everyone who wants to level up their content can afford to do so.

The workshop runs June 1st to July 8th with sessions every Monday and Wednesday starting at 4pm (PST)
COVID-19 Sliding Scale

Content Marketing Works

The Content Marketing Institute says content is one of the most effective ways to promote a business. Yet most entrepreneurs don’t have a documented content strategy and waste precious time and energy in a content crisis, scrambling to create something on the fly.

Did you know?

63%
businesses don’t have a documented content strategy
65%
find it a challenge to produce engaging content
62%
don’t know how to measure the return on investment (ROI) of their campaigns
60%
say that they can’t produce content consistently
Don't be a statistic. Be a success story.
Content marketing doesn’t mean flailing in the ocean of content hoping someone will notice you. It doesn’t mean shouting, manipulating or using click bait to get three seconds of the wrong person’s attention. By learning the tools you need, you can create valuable, engaging and effective content. By creating systems and process, you can do it over and over and over again.

It is Sunday afternoon and you are sipping coffee (or wine) and enjoying a good book rather than scrambling to put together that weekly blog post. Those days are a distant memory. Now you create content that matters, measure its success and have a system and processes in place for continued success. Without the panic.

That is what the Content Strategy Workshop is about. The Content Marketing Workshop will take you from creating a content strategy to implementing your quarterly plan for success. All while maintaining your sanity and not running out of creative juices. You do the work while getting the support you need.

The Content Marketing Workshop runs June 1st to July 8th with sessions every Monday and Wednesday starting at 4pm (PST)

COVID-19 Sliding Scale

Are you ready to step up your content skills while you are at home waiting out COVID-19?

Are you ready to get off the content hamster wheel and want to hit the road running when life finds a new normal?

Are you starting that side gig and want to take advantage of your time now to develop content that matters?

Your work matters. Are you ready to be heard?

The Content Strategy Workshop is an online six-week workshop that will lead you through the process of creating and implementing a content strategy that works for your business and your sanity. By the end, you will have the tools you need, and systems and processes in place to create continued success.

Learn how to
  • Fit content marketing into your marketing plan
  • Connect with your audience
  • Map out your customer journey
  • Nail your messaging
  • Audit your content to learn what is working and what isn’t
  • Create content ideas that further your goals
  • Create a manageable content calendar to manage your content
  • Develop content using your best skills
  • Develop engaging content that matters to your audience
  • Publish and promote content in the right places
  • Know what tools will help you measure and analyze your content
  • Measure, analyze and adjust your content strategy
  • Create a system to help you stay on top of your content marketing.
COVID-19 Sliding Scale

The Content Marketing Workshop runs June 1st to July 8th with sessions every Monday and Wednesday starting at 4pm (PST)

Stay in Touch

We work specifically with social entrepreneurs and social enterprises and help them connect on an emotional level with the people they serve.